by now, this huge debut has surely made the rounds. in case you aren't aware, martha stewart teamed up with american icon papermaker crane & co. to release a collection of custom wedding invitations. they launched at this year's stationery show and the very pretty lookbook can be viewed here.
reviews are mixed. i think most fans and retailers were expecting to be blown away, and the designs seem to speak more to ms. stewart's traditional nuptial sense than to any sort of trailblazing, trend-forward style.
perhaps this is evidence of the weddings editors doing a really great job of culling samples of talented, outside designers for the magazine, which is what we've become accustomed to anticipating and seeing, as opposed to items produced in-house? it does feel a little underwhelming which is confusing.
there has been much debate over collaborations like this, including vera wang for william arthur and kate spade for crane before that.
what do you think?
photos courtesy of crane.com
No comments:
Post a Comment